Pabst Blue Ribbon Apologizes for Harsh Social Media Post
Well, that was a little harsh. Pabst Blue Ribbon isn’t a fan of “Dry January.” On January 3rd, the company posted on their Twitter account a Tweet that was later…
NEW YORK, NEW YORK – NOVEMBER 15: In this photo illustration, cans of Pabst Blue Ribbon beer sit on a table, November 15, 2018 in New York City. Pabst Brewing Company has filed a lawsuit against MillerCoors. Pabst claims that MillerCoors wants to put them out of business by ending a partnership where MillerCoors brews Pabst’s beers, a practice known as contract brewing. The trial began on Monday and is set to run through Nov. 30th at the Milwaukee County Circuit Court. (Photo Illustration by Drew Angerer/Getty Images)
Well, that was a little harsh. Pabst Blue Ribbon isn’t a fan of “Dry January.” On January 3rd, the company posted on their Twitter account a Tweet that was later deleted.
The tweet, which can be seen below, said “Not drinking this January? Try eating [a**]!” Nick Reely, vice president of marketing at the Pabst Brewing Company, said in a statement to Adweek that one person was responsible and the company was handling the matter "internally." PBR said a rogue employee was behind the post as well as the series of low-brow replies.
You can see more on the story here.
The Pabst Blue Ribbon has only posted one tweet since: "Beer." And then again...beer.
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